WHAt
Blend Creativity, Technology and Media in easy way
FlexServe is a rich-media platform designed to streamline and accelerate all processes related to running and managing rich-media campaigns
FlexServe is also a transactional platform where partners from both sides of the market meet to agree on rich-media campaigns parameters and conditions
FlexServe includes FlexServe Studio, a web-based client that allows anyone to produce high-impact ad messages with minimum skills and resources. A growing list of rich-media formats are readily available as templates for all Studio users to create rich-media ad messages.


WHY
Make it simple to create, deliver your memorable Rich Media ads
FlexServe offers common technology definition on which the entire market players can produce ad messages in a safe and controlled environment.
Balances user experience with monetization by applying intelligent serving limits
Does not compete with existing solutions used by publisher (it can be set to be used as a filler solution, without changing any settings in the existing serving solution)




WHO
FlexServe
is a product of Zillian
FlexServe is a product of Zillian, a Swiss tech company based in Lugano and founded in 2010, which specializes in web ad solutions
Zillian has ongoing partnerships with many players in the web advertising landscape, and operates as well an ad network (Forebase) utilizing its own technologies
FlexServe is a new solution launched by Zillian to solve the problem of seamlessly and effectively serving rich media in premium inventory



HoW
FlexServe is a cloud-based platform where users having a common purpose meet to interact. Each user must hold an account of some type in the platform, according to the intended role. There are three types of accounts
A Studio Account is required to use the FlexServe Studio web app for creating the basic ad messages that will then be trafficked on the networks in the form of campaigns.
A Demand Side Account is required to operate from the demand side of the platform. A DSA is where every FlexServe campaign originates. It is intended to be used by agencies and media buyers.
A Supply Side Account is required to participate on the platform from the supply side (e.g. publishers, sales houses, etc.). SSA accounts can receive campaign proposals, inspect them and then either accept them or reject them.

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We Blend Creativity, Technology and Media to Make Ads More Effective
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